shadowy subjects
It was just last week that a certain rodent allegedly popped its head up to predict the weather. According to the “experts” they’re...
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the devil is in the details….or is it?
Part of the challenge of being a creative writer is the overwhelming urge to share, and share everything. But sometimes you gotta show...
power play
Sure, I believe some of the stuff I’ve written over the years has played a role in a purchase decision or two. But I never imagined I...
the difference between marketing in US and other markets
There’s no question that, when it comes to advertising, the US market is much more…prudish. Take a look at this M&M’s campaign Down...
we interrupt our normally scheduled program….
OK, so it’s election day in parts of the country. And, even though this blog is intended to talk about my life in and around advertising,...
when mixing potentially gets messy
One of the “joys” of breaking into a new market is getting your name out there. There’s the slow, plodding cold-calling-one-person-at-a-t...
the “duh!” heard all over the ad world
According to another article from BusinessWeek online…. A survey from IBM’s Institute for Business Value shows that CEOs value one...
signs, signs, everywhere a sign
It’s almost election time here in the ABQ. And we all know what that means…. They’re all over town, on practically every corner where...
of praise and copiers
“The average company takes better care of its copiers than it does its talent.” So says an article for BusinessWeek. Or was that more “I...
social awareness? or social suicide?
Name just about any large company these days, and chances are you’ll be able to find them on Facebook. Or tweeting their chubby lil...
a’far
Things are starting to heat up here in the High Desert. And with this warm up — and dryer conditions — comes greater risk of wildfires....
i believe i can fly…
At this week’s NM Ad Federation monthly luncheon, the group brought in a couple of CDs from KC to dish about the “Creative Departments...
to resume the résumé
I’ve always been a big proponent of “letting my work do the talking.” It’s not the easiest thing for me to brag about the...
reading for inspiration…
For the past few months, I’ve been enjoying blog posts over at pleasefeedtheanimals.com. If you’re not familiar with it, it’s a great...
i guess advertising really does suck
As pop culture goes, so goes some advertising I suppose. It all started back in the summer when I was concepting new brand spots for a...
seeing the fruits of my labor
We recently relocated from Surf City USA to the Land of Enchantment. This move was for a few reasons, mainly lowering our cost-of-living...
barking up the, uh, wrong….tree?
I have two adorable, intelligent, feisty little girls who I’m lucky to share my life with. Not only do they provide unconditional love,...
I’m happiest just being a fish
Sure, I’ve had the pleasure of working on not just national, but international brands. I’ve had work recognized not just for creative...
Loyalty vs Survival
In today’s job market, which is stronger? The need to remain loyal? Or the instinctual desire just to survive? Based on recent polling...
redundancy
I love the English languange. And in this particular case, I’m talking about the Queen’s English. Recently, during a lull in freelance...
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